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About us

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Finish Line was founded by Enzo Alibrandi in 1992 when he put his first Cobra together. He saw a need for Cobra accessories that were high quality, affordable and attainable in a timely manner. He has always believed in high quality products and timely delivery. Enzo and his wife Paula went on to make their mark in the Cobra community and helped some of the top manufacturers get their start. Enzo passed away in 2011 of cancer. The business was handed over to his nephew and daughter to operate, with Paula still deeply involved. In August of 2014 the company was purchased by Drew Serb who has been a Cobra fanatic for over 40 years. The headquarters of Finish Line was moved from Florida to Northern California. Drew and his crew are excited to continue the greatness that Enzo and Paula brought to the Cobra Community.

We stand behind Enzo's desire of helping people complete their builds in a timely, affordable manner, with nothing but quality parts. Finish Line's goal is to help you enjoy the build and the ride! We are always here to help. When you call, you will be greeted as if you are family because that is what we are. We believe in the Cobra family and that it is a way of life: Great people and great cars!